
building better workplaces together
Beam Certification connects people back to purpose. We work with Assisted Living Facilities to create cultures where caregivers want to stay, residents feel safe and seen, and families gain peace of mind—while your facility gains lasting recognition.
| Alternatives | Their Focus | Why Beam is Better |
|---|---|---|
| Consultants | One-off advice, no lasting recognition | Beam certifies culture with a repeatable, trusted standard |
| Health Certifications | Resident wellness only | Beam fixes the root: staff culture that drives care quality |
| Manager Training | Helps one leader | Beam transforms the whole facility and engages every role |
| Great Place to Work® | Generic, cross-industry | Beam is built for Assisted Living, not office jobs |
Beam is the only certification transforming workplace culture into a measurable asset for Assisted Living Facilities in the Sunbelt.
our future impact
Beam is not just certification; it’s a mindset. Rooted in neuroscience and strength-based inquiry, your facility will discover the best of what’s working and co-create a flourishing future. This unique, proven process transforms workplace cultures from burnout to buy-in and, ultimately, belonging. Your staff can expect increased levels of engagement, energy, and empowerment, resulting in improved levels of care for residents.
the process
From frontline caregivers to administrators, every person has a seat at the table. This inclusive 3-step design process creates trust, momentum, and a culture of ownership.1. Building Trust through Authentic Engagement:
When people are heard, they feel valued. True connection lowers resistance and fosters commitment to shared goals.2. Bridging Multiple Perspectives for Better Solutions:
When staff and administrators bring their varied experiences to collaborate, visions can become reality. Together, they co-create improvements that are both practical and aspirational.3. Beaming a Light Fuels Adoption: Early wins — often small but meaningful — generate energy and excitement, which spread across teams. When collective ownership is a priority, staff embrace it as theirs. Initiatives stick, because they’re meaningful; not mandated.
A ripple of positive change. Staff satisfaction rises, commitment deepens, and standards of care improves. Research confirms: Beam’s approach leads to higher adoption rates, lower turnover, and stronger performance outcomes.
the founders

Rachael Osorio and Jennifer Ozgur are the co-founders of Beam, a movement redefining what care feels like in assisted living homes.We believe dignity and joy should define work.
We believe alignment and trust make care stronger.
We believe support and visibility help staff — and residents — thrive.Rachael, a Georgetown MBA alumna and former educator, is a social entrepreneur focused on emotional intelligence and systems of belonging. Jennifer is a veteran educator, brain-based facilitator, and Appreciative Inquiry practitioner who brings decades of experience transforming care and learning environments.Together, they build with rigor, heart, and a deep belief in human-centered design.
ready to begin?
Beam exists to recognize cultures where staff thrive and care excels. Let’s start the journey together.
about beam